Gaining new patients and high-quality staff is often the key to success and longevity for a healthcare organization. At image.works, our team has the tools to create effective campaigns that put your organization in front of the right audience with targeted print and digital materials – whether you’re recruiting staff or attracting new patients.
Take your campaign to the next level with:
- IP targeting – sending online display ads to people who frequent a competitor’s location or hold a specific job in healthcare.
- Search engine advertising – sending ads to potential patients searching for healthcare services or industry professionals looking for careers in healthcare.
- Social media posting and advertising
- New mover/staff welcome kits
- Targeted direct mail
Do you know the benefits of staff recruitment using IP targeting?
Here’s an overview:
- Lower the Cost of Hiring: Fill your open positions faster, which will save you money on marketing.
- Gain Clear ROI Data: We can collect data on everyone who clicks on your ad and compare it to the list of people you interview.
- Recruit Those Already in the Field:
- Geo-Framing: We can send digital advertisements directly to your competitors’ staff for recruitment.
- Professional List Rental: We can rent home address lists for healthcare professionals and send digital ads to the devices connected to their home internet.