Joining forces for unmatched results.
We’re shooting response rates for banks and credit unions into the stratosphere with cross-media marketing—a dynamic duo of direct mail and online marketing that joins the best of both worlds for unmatched results. Here’s how it works:
Direct Mail Pieces - First, we design direct mail pieces that include personal web addresses (PURLs) featuring recipients’ own names.
Personal Websites - PURLs lead to personal websites that include applications with pre-populated fields or act as welcome pages with links to other sites. We even make personal websites easily accessible with QR codes.
Follow-up Emails - For recipients who don’t respond within a set timeframe, we’ll send follow-up emails that explain your promotion details and contain live links to individuals’ personal websites.
Reporting Dashboard - Gauge your campaign’s ROI with our reporting dashboard. Use it to determine:
- Cost per visit
- Cost per lead
- Cost per conversion
- And much more!
Cross-media marketing works for countless bank and credit union campaign types, including:
- Free copywriting
- Unlimited design time
- First proof in 10 days or less
- Specific pricing available upon request