When UnityPoint Health wanted to provide new parents with a wealth of information, from breast milk storage to contact numbers and well-child appointment schedules, we knew just what to do! An eye-catching folder exclaiming that “babies are amazing” holds color-coordinating magnets, a set of photo-op stickers and a color-coded, tabbed handout with practical help.
In an extra-special community engagement campaign, Kirby Medical Center invited children to write letters to Santa and “mail them to the North Pole.” We created the festive invitation as well as a sweet letter, with a delightful envelope, to send to all the children who wrote to Santa. Our designers used a palette with Christmas-y colors that complement Kirby’s brand colors, and the whimsical design feels sophisticated yet kid-friendly.
Cibola General Hospital’s services awareness campaign encourages current and potential patients to take control of their health. The educational postcards provide a clear and brief explanation of procedures that treat everyday ailments, and the supporting social media graphics amplify awareness through a multi-channel approach. We selected imagery that is relatable, active and diverse – exemplifying how anyone at any age can be impacted by their health and communicating that Cibola is there to help.
Effective targeted marketing was the goal of Mutual Credit Union’s consumer loan products campaign. Mission accomplished! With four lighthearted, attention-grabbing postcards that hint of the holidays, we tailored images and content for various age ranges and focused on the products’ convenience and wide range of uses. Complementary emails added to the success of this alluring campaign.
Achieving maximum loan income is easily attainable for Pathways Financial Credit Union with our SmartTrack program. We help them promote auto loans, home loans and credit cards by continuously monitoring and identifying creditworthy loan shoppers – and targeting them with an appealing 11" x 6" postcard that reflects the credit union’s branding. This is the way to reach the right person at the right time with the right message.
Effective and efficient – by pairing our onboarding program with Marketing Automation, we make it easy for Superior Choice Credit Union to turn new accountholders into trackable leads. New members receive an attractive welcome letter and email that offer a $5 gift card incentive and provide a general URL, which leads to an online landing page. When members click the email link or complete the landing page form, they become trackable.