BANK AND CREDIT UNION MARKETING

Animations

Oregon State CU Animated GIF

Show – don’t tell! That’s what Oregon State Credit Union does with this engaging GIF we produced about making a loan payment on a smartphone with a debit card. The workflow is communicated through scrolling instructions that appear next to the phone image, an arrow indicates the steps and a checklist ensures understanding. With on-brand colors and fonts, the result is an appealing and powerful communication strategy.