BANK AND CREDIT UNION MARKETING
Landing pages are a versatile marketing tool to promote campaigns, but are you utilizing them to their full potential? When it comes to getting the most out of your marketing promotions, a landing page can help you optimize campaign success and drive consumer interaction with your brand.
Whether we are working or playing, at home or on the go, one thing is certain: We’ll be checking our email. At least 91% of users check email daily, according to one study, and we average six hours per day. So how can you best reach and educate your customers or members? By getting in their inbox.
Before COVID-19 burst onto the scene and changed our world in irreparable ways, onboarding, reboarding and Marketing Automation may have been viewed more as niceties than necessities. But that’s no longer the case. Here’s why:
Point Breeze Credit Union’s partnership with image.works began long before its current marketing manager, Dawn Atwood, worked for the credit union.
Does your financial institution’s marketing team feel like it’s doing all it can – and still not seeing results? Perhaps you need some new tools.
When choosing marketing tactics for your financial institution, it can be tempting to put all your advertising eggs into the digital basket – after all, we’re more connected to our phones than ever, right?
Don’t fall into that pigeonholed way of thinking. Despite the digital frenzy, studies show direct mail still beats its online competition.
Our goal at image.works is not only to provide superior marketing products, but also to deliver top-notch guidance and education. That’s why we’re thrilled to introduce our webinar series! Specifically designed with financial marketers in mind, our webinar series aims to provide useful information on a variety of relevant topics.
For the seventh consecutive year, image.works was a sponsor of and participated in the CUNA Marketing & Business Development Council Conference, this year held in San Francisco from March 11-14.
At this point, you’ve probably at least heard of Marketing Automation. And if you’re one of our many clients already utilizing this powerful tool, then this post is for you. Let’s talk about how to take Marketing Automation one step further (with minimal work – leave that to us!) by using some of our new and trending features.