Financial Marketing

Earning Your Eight Seconds Of Fame

Have you ever stopped to think about what you can accomplish in eight seconds? It might not seem like a lot of time, and it might even seem impossible to get a big task done in that eight seconds. That’s what a lot of marketing teams are finding right now, as that’s all the time they get to grab the attention of the average person in Generation Z.

A Beginner’s Guide to Staff Photography for Marketing

A Beginner’s Guide to Staff Photography for Marketing

Photography is truly an art, but you don’t have to be a professional to capture great photos of your team. We know that photos are often taken on the fly with your smartphone, but some of them will end up on your company newsletters, annual reports, social media and more. So, we wanted to offer some tips and tricks to help you capture your co-workers in their best light.

The Pros and Cons of QR Codes

An image of a smartphone being held in one hand with a QR Code on the screen. The other hand holds a piece of paper with the same QR Code behind it as though taking a picture. The title reads "The Pros and Cons of QR Codes".

QR codes are all the buzz nowadays. While they’ve been around for many years now, it’s only in the past few years that they seem to appear everywhere – and for good reason. Since a QR code can hold a lot of information, it can be a handy tool to communicate with your audience. Like every tool, though, it also comes with pros and cons.