BANK AND CREDIT UNION MARKETING
image.works is pleased to announce that The Financial Brand, a well-known digital publication and source for financial marketing news, has published an article created by our copy team on the topic of IP targeting and its strength as a strategy for promoting deposit accounts.
A corporate tagline is kind of like a movie trailer – it gives your audience insight into your company’s brand personality and the experience they’ll have with you.
Think of Disney’s “The happiest place on Earth,” or Mastercard’s “There are some things money can’t buy. For everything else, there’s Mastercard.”
Tired of the same old song and dance? Want your marketing to hit all the right notes? We hear you. Look no further than image.works’ 2024 Idea Book! Complete with catchy designs, client testimonials and on-trend strategies, you’ll be spinning with inspiration as you explore the pages of our Idea Book.
image.works loves marketing! We’ve been at it for 25 years now. You may have noticed the special anniversary logo on our materials last year.
Annual planning is exciting and daunting. Our team aimed to fuel the excitement with our October 12 webinar, where we shared strategic and creative insights for 2024 financial marketing.
Marketers are sometimes required to respond to situations that could benefit from a public relations (PR) expert. Questions like this arise: When there are unfortunate circumstances, what communication should be sent? Besides responding to the negative though, there are other ways a marketer may take on PR-like responsibilities.
Meet Allie Habeck, one of our copywriters at image.works! She grew up in Wausau, Wisconsin, and attended the University of Wisconsin – Milwaukee, earning a degree in English with an emphasis in Creative Writing and a minor in Journalism, Advertising and Media Studies, which she has skillfully applied at image.works.
Over the past year, economists have been predicting a recession in the U.S. Even if a recession doesn’t come to pass in 2023, high inflation and interest rate hikes have battered consumer finances.
ChatGPT and other artificial intelligence (AI) tools are the current buzzwords taking the world by storm and drawing millions of users. However, that only means it’s more important than ever to exercise caution and think critically before incorporating new technology into the workplace.
We’ve been enjoying life in the office and outside it. Over the last year, there’s been a wedding, engagement, graduation, baby and more. On top of all that, image.works is celebrating 25 years of making marketers’ lives easier. Here’s the latest news!
Here Comes the Bride