BANK AND CREDIT UNION MARKETING

financial

Are You Keeping Your Materials Updated?

Are You Keeping Your Materials Updated?

Nothing stays the same! I get it. As the communications director at image.works, it’s my goal to keep our copy team in the know about industry changes that affect marketing copy – from minute details like trademarks to big-time transitions, like a merger that results in a new business name.

Here are some changes I’ve seen affect finance-related marketing materials at image.works:

The Simplicity of Social Media

The Simplicity of Social Media

Since its humble beginnings in the early 2000s, social media has become an integral part of many marketing strategies. It’s not only a useful way to promote new content and increase brand exposure, but also a great way to engage with your target audience and reach new audiences all over the globe.