BANK AND CREDIT UNION MARKETING
At this point, you’ve probably at least heard of Marketing Automation. And if you’re one of our many clients already utilizing this powerful tool, then this post is for you. Let’s talk about how to take Marketing Automation one step further (with minimal work – leave that to us!) by using some of our new and trending features.
Putting your newsletter into the hands of image.works means you’re going to get an outstanding product – one that reflects your brand, tells your story and ultimately boosts relationships with current and prospective accountholders. But where do you start?
What are you doing this Fourth of July? Along with grilling out and watching fireworks, you’ll also need to make sure your financial marketing and communications materials meet the new Mastercard® Brand Mark Guidelines.
Every business has a story. And once upon a time, back in the 1990s, the early roots of image.works were just starting to form in a successful insurance marketing firm that was owned and operated by Mark Whalen.
According to the National Association of Realtors®, the number of millennials buying homes in the U.S. continues to increase.
With the upswing in digital advertising over the past several years, many modern-day marketers are wondering: Is direct mail dead? In response to this question, we offer an unequivocal no.
Here’s a top tip that every marketing professional needs to know: When including a call-to-action on your promotional materials, make sure any information about where to go or what to click on your website is accurate.
As an image.works Marketing Project Coordinator, I help manage and coordinate the flow of client projects from the moment they come through our door to the time they reach your door (or that of your customers and members). When you give final approval on a financial marketing project, you are understandably excited to get your final pieces – and we’re just as excited to show them to you!
With modern marketing becoming more digital every day, you have the opportunity to communicate with your accountholders and prospects in new and exciting ways. From email promotions to e-newsletters and nurture campaigns, you have the ability to segment and personalize your marketing to these individuals to generate sky-high results.
At image.works, we understand how stressful this time of year can be. From budget approvals to fresh goals for the New Year, it can be easy to leave your annual report out in the cold.