BANK AND CREDIT UNION MARKETING

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Posted by Rebekah Spaulding - February 03, 2016
With modern marketing becoming more digital every day, you have the opportunity to communicate with your accountholders and prospects in new and exciting ways. From email promotions to e-newsletters and nurture campaigns, you have the ability to segment and personalize your marketing to these individuals to generate sky-high results. But in a...
Posted by Molly Kant - January 20, 2016
At image.works, we understand how stressful this time of year can be. From budget approvals to fresh goals for the New Year, it can be easy to leave your annual report out in the cold. Fortunately for you, as the inevitable storm of new projects blows your way, we’re here to offer the help you need. With numerous annual reports under our belt,...
Posted by Charity Wanta - January 06, 2016
With the approach of a new year comes the opportunity for a fresh approach to marketing. Don’t just redo what you’ve done before. Explore new worlds of possibilities this year! There may be more – and better – ways to reach your target audience than you’ve considered in the past. Here’s a list of ideas to get your brainstorm started: Reimagine...
Posted by Charity Wanta - December 16, 2015
Sweets and treats and tempting tastes! With so many holiday celebrations, it’s tempting to indulge in more desserts and sugary snacks than healthy meals, making this party-filled season a timely opportunity for recipe postcards. If you’re craving a new, creative financial marketing product, look no further! Recipe cards feature a delicious recipe...
Posted by Molly Kant - December 02, 2015
These days, competition among credit card providers is more intense than ever before. I would even go so far as to say that today’s credit card marketplace is not unlike the highly-competitive world of professional football – with each team hoping to crush the competition and bring home the most balances.   In such a high-stakes environment (and...
Posted by Charity Wanta - November 18, 2015
Looking for something new to light up your holiday-time marketing campaign? It’s time to find fresh inspiration, ignite some seasonal motivation and make this year shine! In addition to your usual list of glowing ideas—Holiday Loans, Skip-A-Payment promotions, prepaid gift cards and special offers on credit cards—we suggest brightening the holiday...
Posted by Charity Wanta - November 11, 2015
As you prepare to enter the holiday season, it’s time to think about how you want to express your gratitude for those who have done business with you in the past year. According to research, “68% of customers leave because they feel the company is indifferent to them. Not because of slow service, not because they found a better price somewhere...
Posted by - November 04, 2015
One of my favorite parts about going to conferences is getting the chance to see new and familiar faces and to talk in person about how we can help with their marketing goals. Those particular goals obviously vary with each client, but typically there’s a hot topic on all of their minds. At many conferences, that hot topic has often related to...
Posted by Charity Wanta - October 21, 2015
We’re thrilled to announce that work on the newest edition of our annual Idea Book is well underway! image.works’ Idea Book is an eye-catching, professional-looking catalog of marketing ideas and design samples that our clients benefit from each year. Producing this publication involves a creative process that provides a bit of friendly...
Posted by Charity Wanta - October 07, 2015
If you’ve been our client for a while, you already know our voices and our marketing expertise; now you can get a peek at our life here at image.works, as I walk you through our office. If you’re not from around here, welcome to Madison, the Wisconsin state capital, as well as the home of the Badgers, the World’s Largest Brat Fest, Art Fair on the...

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