May 2024
Posted by:
May 29, 2024
Jennifer Lopez spent 10 years in local journalism with a grueling work schedule and decided to shift her career to marketing to be able to spend more time with her son. She worked for a full-service marketing agency before she started at LUSO Federal Credit Union as their Marketing Manager. Jennifer is now LUSO’s Director of Marketing and the only...
Posted by:
May 21, 2024
When it comes to picking a bank or credit union, local financial institutions undoubtedly have an edge over big banks.
According to a study from The Harris Poll, 58% of consumers prefer holding an account with a local or regional financial institution, which may be good news if one of your competitors is acquired by a bigger bank with weaker...
Posted by: Charity Rinzel
May 15, 2024
Nothing stays the same! I get it. As the communications director at image.works, it’s my goal to keep our copy team in the know about industry changes that affect marketing copy – from minute details like trademarks to big-time transitions, like a merger that results in a new business name.
Here are some changes I’ve seen affect finance-related...
Posted by:
May 08, 2024
Patient education is important, but are you continuing it outside of the exam room? Create a trusting relationship between your organization and patients by marketing throughout the year with timely educational materials. Maintaining regular communication is a key component to establishing trust with your community. Plus, keeping it timely draws...
Posted by: Allie Habeck
May 01, 2024
Are you a newsletter client? If so, did you know you have access to our article library, free of charge? That’s right, with hundreds of articles at your disposal – over 600 and counting – you have access to content ranging from the latest trends and scams to timeless topics and educational resources. With articles for all ages, lifestyles and...