March 2024
Posted by:
March 12, 2024
If you missed our most recent webinar – IP Targeting: The Swiss Army Knife of Marketing – don’t fret. Not only did we post it to our Vimeo page, we also broke down the key highlights below.
What is IP targeting?
IP targeting uses the IP addresses of homes to send digital ads to your audience.
We start by understanding who you want to target. You...
Posted by:
March 06, 2024
Kirby Medical Center’s (KMC) Director of Marketing & Community Relations, Heidi Apperson, has a tenure that’s rare these days. She’s been with the rural healthcare group for 20 years, having started when she was just a high school student, and her role has evolved from receptionist to head of marketing. Apperson stepped into her first...