May 2023
Posted by: Becca Cooper
May 31, 2023
While the exact age range of Gen Z differs depending on who you ask, the fact remains that the oldest “Zoomers” are now in their mid-twenties, making them a vital, burgeoning target audience. Many Zoomers are in college, recently graduated, or teenagers just starting to learn about the financial world.
While Zoomers and Millennials do share some...
Posted by: Charity Rinzel
May 13, 2023
It’s all about timing! Graduation season presents an excellent window of opportunity for banks and credit unions that are wondering how best to market to this newest generation of working, earning, purchasing, borrowing, investing adults. Now is a great time to reach out to your young-adult members, congratulate them on their accomplishments and...
Posted by:
May 11, 2023
As social media continues to become more impactful in marketing, the strategy for it continues to change. Because of that, we’re making a massive enhancement to our social media accounts!
Up until now, we’ve had different accounts for our different audiences: financial, healthcare and education. However, with recent changes to social media...
Posted by: Allie Habeck
May 03, 2023
Landing pages are a versatile marketing tool to promote campaigns, but are you utilizing them to their full potential? When it comes to getting the most out of your marketing promotions, a landing page can help you optimize campaign success and drive consumer interaction with your brand. By directing your audience to a page that specifically...