BANK AND CREDIT UNION MARKETING

January 2019

Posted by: Becca Cooper January 31, 2019
Everyone on the west side of Madison knows the beautiful building with the life-size metal elk sculptures grazing among the birch trees and tall grass, but not everyone knows there is a new resident and owner – image.works.   Welcome to 701 Deming Way. If you give the elk a little wave, step inside the modern glass entrance and climb the stairs,...
Posted by: Charity Wanta January 02, 2019
What’s in a name, you ask? Everything. People respond to their name. Research indicates that even children under sedation respond selectively to the sound of their first name (ncbi.nlm.nih.gov). What does this mean for your marketing efforts? Again, everything. A recent article by The Financial Brand says, “Thirty-three percent of consumers who...