BANK AND CREDIT UNION MARKETING

June 2016

Posted by: June 29, 2016 Comments
Every day we use our tone of voice and body language to express the “feeling” of what we say. Telling someone “Nice shirt!” can be either a compliment or a criticism, depending on how you say it. So how can you express your tone in marketing materials? Typography! Typography is the art of arranging type to make written language readable and...
Posted by: June 15, 2016 Comments
If your financial institution has decided to merge with another organization, you’re not alone. A growing number of small- to mid-sized financial groups are looking toward mergers as a way to compete on a larger scale and command a greater share of the market. When going through the endless checklists of paperwork and due diligence involved in a...