May 2013
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May 29, 2013
Today’s average consumer is exposed to a stunning amount of marketing messages each and every day. From commercials and billboards to newspaper ads and product logos, it seems advertising has permeated almost every aspect of our lives. In fact, some studies proclaim that the marketing messages we see on a daily basis number in the thousands. So if...
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May 28, 2013
Unlike many other industries, healthcare providers may not see their “customers” on a regular basis. People generally know more about what to expect from their bank, gym or grocery store than they might with a visit to the doctor. Seeing your patients only a few times a year (at most) can make it difficult to establish trust. On top of that, the...
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May 24, 2013
Let’s face it — we live in a fast-paced, consumer-driven world. And in this world, consumers have options, LOTS of options. So how can your bank or credit union stand out from the competition, and ultimately get account holders to step through your doors?
Well, according to a recent study, there are three main factors that influence customers’/...
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May 16, 2013
Did you know that one in ten Americans will move in any given year? That’s good news for you because each new person that moves to your area is a potential accountholder for your bank or credit union!
Just think about it: As new movers settle in to their surroundings, one of the first things they’ll do is begin their search for a local financial...
Posted by:
May 16, 2013
Today’s average consumer is exposed to a stunning amount of marketing messages each and every day. From commercials and billboards to newspaper ads and product logos, advertising has permeated almost every aspect of our lives. In fact, some studies proclaim that the marketing messages we see on a daily basis number in the thousands. So if you’re...
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May 14, 2013
In healthcare marketing, inspiration is a powerful tool. It creates motivation. And motivation leads to action…which is what you, as the healthcare provider, want.
Ultimately, you want to motivate your patients to make healthy choices. Sure, you can provide the facts and dole out a diagnosis and treatment plan. But how can you get them to...