BANK AND CREDIT UNION MARKETING

May 2013

Posted by: Molly Kant May 29, 2013 Comments
Today’s average consumer is exposed to a stunning amount of marketing messages each and every day. From commercials and billboards to newspaper ads and product logos, it seems advertising has permeated almost every aspect of our lives. In fact, some studies proclaim that the marketing messages we see on a daily basis number in the thousands. So...
Posted by: Molly Kant May 24, 2013 Comments
Let’s face it—we live in a fast-paced, consumer-driven world.  And in this world, consumers have options, LOTS of options.  So how can your bank or credit union stand out from the competition, and ultimately get account holders to step through your doors? Well, according to a recent study, there are 3 main factors that influence customers’/members...
Posted by: May 16, 2013 Comments
Did you know that one in ten Americans will move in any given year? That’s good news for you because each new person that moves to your area is a potential accountholder for your bank or credit union! Just think about it: As new movers settle in to their surroundings, one of the first things they’ll do is begin their search for a local financial...